Cyclops detects, thinks, and acts across every paid channel.
Nupact.ai is a Berlin-based AI company building Cyclops — an agentic platform that sits above your paid media (search, social, and programmatic). Cyclops monitors campaigns continuously, surfaces what matters, and executes at market speed, without your team having to log into each platform one by one.
We are built for performance teams running significant media across multiple channels who have hit the common ceiling: the data is in the platforms, but acting on it is slow and fragmented. Every action Cyclops takes is logged to an audit trail and fully reversible — your team stays in command of how far automation goes.
What Cyclops does
- Unified data layer across all connected channels and platforms — normalised, real-time, no manual assembly
- Continuous anomaly detection: CPI drift, pacing overshoot, underspend, and creative fatigue flagged the moment they appear
- Cross-platform budget optimisation — proposals and execution without logging into each platform separately
- Creative intelligence — rotating fatiguing creatives out and scaling what is working, automatically
- Natural language campaign setup — describe a campaign, Cyclops builds the full cross-channel structure and holds for your review
You choose how far it goes
- Alert only — Cyclops identifies issues and raises alerts with full context. Your team executes.
- Propose & approve — Cyclops proposes the action with rationale. One approval in Slack executes it across all connected platforms.
- Full autonomy — Cyclops acts immediately on defined parameters, logs every action, and notifies your team.
Who we serve
Performance marketing teams and agencies running multi-channel campaigns at scale who need operational intelligence without operational overhead.
Business information
Nupact GmbH
c/o Nitin Sahai, Ehrenbergstraße 2
10245 Berlin, Germany
Email: contact@nupact.ai
For legal details including registered business information, see our Impressum.